Rough Cut and Audince Feedback

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In order for us as a group to achieve a successful end result for our music video, it was crucial for us to gain some beneficial feedback on our rough cut edit. This is significant as we would then be able to identify our strength, our weaknesses, and the improvements that will be needed to achieve a successful music video that would communicate strongly with our target audience.

Therefore, each member of the group personally shared our rough cut edit virally on a variety of social media resources, targeting the feedback from our target audience in particular. 

For instance, I've personally shared the rough cut edit of our music video through the social movements that include Facebook, Twitter, Snapchat, Instagram, Soundcloud, and YouTube. Moreover, using social networking is a extremely efficient way for media industries to communicate and advertise with their target audience as hopefully, once we share our music video with individuals that we know, they will pass it on to their friends, creating a large chain and hopefully a large audience. 

Furthermore, we have also undertook in creating a questionnaire on www.surveymonkey.com to which I have also posted an link to where the music video is posted.

Moreover, another beneficial method I thought that would allow for us to obtain some helpful feedback was to interview members of our target audience after they have watch the rough edit of our music video whilst filming the process for evidence. However, I felt that it would be a good idea to not include the fact that the music video is apart of my work till after the interview as I may not of achieved a honest piece of feedback.

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Additionally, another significant piece of audience feedback that would contribute to the final edit of the music video would be through contacting our client, as they could also possibly compare their imagery/target audience to the one that we have created through our rough cut edit therefore Rosie sent a tweet to Simon to hopefully receive his feedback an this is what she got.

A piece of feedback that we achieved straight away was from our media teacher; Mr Barton. He stated that the certain shots of the music video went on for far too long that it didn't convey the narrative correctly, to switch certain shots around to convey our narrative better, and to cut enlongated shots down. He praised us on our cinematography techniques, colour grading, and continuity. 

Evidence: 

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